Mar 29, 2024  
2012-2013 Graduate Catalog 
    
2012-2013 Graduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

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HRMA 6330 - Statistical Analysis for the Hospitality Industry

Cr. 3.
This course covers the basic principles of statistics necessary to conduct hospitality research. The primary topics addressed will include the links between theory, research design and statistical techniques; variable measurement and frequency distributions; summary statistics for central tendency and variation; hypothesis testing; and bivariate correlation and regression analysis. The primary focus is on using the SPSS statistical package for calculating multivariate statistics and the utilization of the statistical output in research findings. Students will learn how to analyze hospitality data by using SPSS 17.0 for Windows, including how to set up data sets. Because this course is a prerequisite to HRMA 6382 , students are expected to have a sound understanding of data analysis techniques relevant to research methods.



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