Sep 25, 2023  
2017-2018 Undergraduate Catalog 
    
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2017-2018 Undergraduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

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COMM 4366 - Advertising Account Planning

Credit Hours: 3.0
Lecture Contact Hours: 3    Lab Contact Hours: 0
Prerequisite: At least a C in COMM 2310  and COMM 3360  or 3368 or consent of instructor.
Description
Advertising planning that includes strategy, creative and idea development.
May be repeated once for credit.


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