Apr 20, 2024  
2019-2020 Graduate Catalog 
    
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2019-2020 Graduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

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MARK 6361 - Marketing Administration

Credit Hours: 3.0
Lecture Contact Hours: 3   Lab Contact Hours: 0
Prerequisite: graduate standing.

Marketing orientation and concepts; marketing programs incorporating the societal perspective in formulating strategies for the design, pricing, channeling, and promotion of products/services.


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