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Mar 29, 2024
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DIGM 3351 - Individualized Communication ProcessesCredit Hours: 3.0 Lecture Contact Hours: 2 Lab Contact Hours: 3 Prerequisite: ENGL 1303 or 1304 and Grade of C or better in DIGM 2353 . Description Designing and producing personalized communication campaigns while maintaining an integrated and consistent brand experience across all channels, including print, responsive design websites, and email. Digital asset management. Tracking and monitoring campaign performance. Additional Fee Y
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