Apr 28, 2024

2015-2016 Undergraduate Catalog

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2015-2016 Undergraduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

Advertising Minor

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Students seeking a minor in advertising must meet the following requirements:

1. A minimum of 18 semester hours.

2. Required foundation courses:

COMM 1301 - Media and Society Credit Hours: 3.0
COMM 1302 - Introduction to Communication Theory Credit Hours: 3.0
COMM 3360 - Principles of Advertising Credit Hours: 3.0

3. Select 9 hours from:

COMM 3361 - Advertising Copywriting Credit Hours: 3.0
COMM 4360 - Media Planning & Placement Credit Hours: 3.0
COMM 4363 - Local Advertising Campaigns Credit Hours: 3.0
COMM 4365 - Digital Public Relations and Advertising Credit Hours: 3.0
COMM 4366 - Advertising Account Planning Credit Hours: 3.0
COMM 4369 - Advertising Portfolio Credit Hours: 3.0
COMM 4397 - Selected Topics Communication Credit Hours: 3.0
COMM 4398 - Independent Study Credit Hours: 3.0

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