Sep 13, 2024  
2012-2013 Graduate Catalog 
    
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2012-2013 Graduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

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MARK 7374 - New Product Development

Cr. 3. (3-0)
Prerequisite: graduate standing and MARK 6361 . New product development and testing, business analysis for new products and applications of marketing planning models for successful introduction of new products.


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