2024-2025 Undergraduate Catalog [Catalog goes into effect at the start of the Fall 2024 semester.]
Department of Marketing and Entrepreneurship
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Return to: C.T. Bauer College of Business
Chair:
Edward Blair
Professors:
Michael Ahearne, Edward Blair, Steve Brown (Emeritus), Keith Cox (Emeritus), Rex Du, Betsy Gelb (Emeritus), James D. Hess, Sam Hui, Partha Krishnamurthy, Herbert Lyon (Emeritus), Vanessa Patrick, Bette Ann Stead (Emeritus)
Associate Professors:
Johannes Habel, Ye Hu, Melanie Rudd, Seshadri Tirunillai
Assistant Professors:
Byung Cheol Lee, Martin Krämer, Bowen Luo, Kitty Wang
Senior Professors of Practice:
Carl Herman, Steven F. Koch, Carlos Ortega, Gary Randazzo, Amy Vandaveer Novak, James R. Webb
Professors of Practice:
Dave Cook, John R. Karonika, Alan Lish, Kelly McCormick, Jaime Noriega, John Pingel, Yara Suki, Stephen Wilbur, William Zahn
Marketing and Entrepreneurship Requirements
Business majors must meet the business, nonbusiness, and elective requirements for a baccalaureate degree as well as the following for a Bachelor of Business Administration degree:
ProgramsMajorMinorCertificate
Return to: C.T. Bauer College of Business
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